Karma By Design

Karma By Design offers a broad collection of curated wall art, prints and framed pieces. The challenge was to bring that range from Wix to Shopify while giving customers a clear way to find the styles and formats that suited their space.

Our brief combined catalog and content migration with a new browsing structure. The store also needed to accommodate regular collection releases, promotional offers and enquiries for custom or bulk orders, so its organisation had to serve both everyday shopping and more specific requests.

We migrated the product catalog and core content to Shopify, then rebuilt the store structure around how customers explore art. Collections and navigation provided clear routes through the range, with filtering to help visitors narrow their choices by relevant styles and formats.

This structure was especially important for a large catalog. We focused on making the breadth of the offering accessible, so customers could move from an initial idea to a more manageable selection of pieces without losing their place in the store.

We added promotional functionality for offers and enquiry options for custom and bulk requests. These gave the business ways to support different order requirements alongside the standard shopping journey, with a clear next step for customers whose needs extended beyond a single listed product.

Key app integrations, newsletter registration and automated emails supported ongoing communication. We also created a responsive build with attention to loading performance, providing a store structure that could accommodate new collections and the regular introduction of fresh artwork.

We delivered a Shopify store that makes Karma By Design's extensive art collection easier to navigate and supports the commercial activity around it. Customers can browse and refine the range, respond to offers or enquire about a custom requirement.

The business has an organised catalog structure and the promotional and communication tools to support future collection releases within the same shopping experience.